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Its a blog, no wait, a record label, perhaps a movement, a virtual school for mind liberation!

UPSET THE SETUP!

For the record:

In April of 2000, I launched DJEurok.com - a website for my emerging career as a DJ. A friend set up that site, running open-source PHPNuke. Originally I wanted it to be the Hip Hop Slashdot, but it was the wrong format for what I was trying to do at the time. This was all pre-blog.

<include part about from 9/11 - 2005, doing mad shows with head-roc and grizz and Jarobi (and those two shows in LA we did with Phife), 2004 roma redbull music academy, 2 independently pressed records, Reunion, getting ubanned from the Black Cat, and being broke out before I went back to work>

So fast forward 8 years. I am a hip hop artist (MC/Producer) and DJ in Washington DC - and after spending the better part of the decade gigging and grinding, I’ve got a day job these days and am working on a new album. Upset The Setup (the blog, the shirt, the philosophy) is a project I have been working on since maybe the spring of 2002. Originally the idea was to produce a compilation of DC Hip Hop, but that never really happened. It became the label vehicle for a few independent releases and even had big checks one day.

In May of 2007, I decided to start blogging. Mostly about hip hop, politics, DC, music, records, events, news, culture, youtube videos, tin-foiler conspiracies, random shit like that. I was posting about the Jena 6 when a google search yielded very little and the story just broke on the blogz. We realized upsetthesetup.com could be a vehicle for social change, not just on-line, but through what User #2 - The Minister and I termed “Block Blogging“

A few posts have gone viral, and these days we average about 1000 hits a week. I have been a guest on The Kojo Namdi show twice, my music has been featured on NPR, The BBC Radio1, The Australian Broadcasting Company Youth Radio Triple J, and I am good on panels and discussions about hip hop, technology, community organizing, artist DIY strategies. A college dropout gone good, my formal academic training is in Sociology.

So here we are, 2008 - still blogging. It’s what I do instead of smoking cigarettes at work or working on my forthcoming album, Green Line State of Mind when I’m at home. My long-awaited hip hop debut album features me on the rhymes and beats and should hit the internets this summer. In the mean time, check out my music here and make sure to check “This is DC” - my hip hop DC statehood anthem. It’s huge in Australia, really. I’m also featured on this record by my man Jon Kennedy from the UK.

Dont forget to check UPSET THE SETUP on YOUTUBE!

Peace Justice

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